Topic: marketing push

Sort by: Relevance | Date
  • 'Marathon' Release Date Leak Confirmed as Real
    January 20, 2026
    70%

    'Marathon' Release Date Leak Confirmed as Real

    Bungie confirmed **Marathon** will launch on **March 5, 2026**, after a trailer leak forced the company to accelerate its marketing plans. The **$40 extraction shooter** is now available for pre-order and will feature a free open beta in late February to gauge player interest ahead of launch. Thi...

    Read More »
  • PlayStation CEO Forced PS5 Price Cut in Japan After Switch 2 Slump
    November 19, 2025
    60%

    PlayStation CEO Forced PS5 Price Cut in Japan After Switch 2 Slump

    Sony is launching a budget-friendly, Japanese language-only PS5 model to counter Nintendo's upcoming Switch 2 and regain market share in Japan under new CEO Hideaki Nishino's aggressive leadership. The company faces financial risks due to rising manufacturing costs but sees this as a necessary in...

    Read More »

Related Topics

game development (1) open beta (1) Future Outlook (1) launch timing (1) technical limitations (1) sony partnership (1) sales performance (1) dmca takedowns (1)