Topic: data-driven optimization

  • Unlock Google Ads Success with Recommended Experiments

    Unlock Google Ads Success with Recommended Experiments

    Google Ads is introducing an automated tool within its Experiments dashboard that suggests preconfigured campaign tests based on your account's data, such as trying new bidding strategies or ad creatives. These recommendations are designed to streamline the testing process, providing a helpful st...

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  • Boost Conversions with AI Voice Assist: 3 Missed Call Strategies

    Boost Conversions with AI Voice Assist: 3 Missed Call Strategies

    AI-powered voice assistants like CallRail’s Voice Assist help businesses capture and qualify leads 24/7, improving responsiveness and marketing ROI by integrating with call tracking and ad platforms. Voice Assist filters high-intent leads through targeted questions, streamlining sales pipelines a...

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