Topic: custom product pages
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Apple Ads 2026: Essential Guide for Marketers
Apple Ads has evolved into a crucial paid growth channel for iOS user acquisition, expanding beyond simple App Store search with more placements and strategic depth in a privacy-centric ecosystem. The platform leverages first-party App Store data to maintain high performance and conversion rates,...
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Apple Uses AI to Boost App Store Discoverability at WWDC
Apple introduced App Store Tags, an AI-powered labeling system to enhance app discovery by analyzing metadata and descriptions, improving search accuracy and developer visibility. The tags allow users to find apps with specific features more easily and provide developers insights into app dis...
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