Topic: content performance
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7 Best X (Twitter) Analytics Tools to Boost Your Strategy
X analytics tools provide deeper insights than basic metrics, revealing audience preferences, engagement trends, and business impact to refine your strategy. Key benefits include identifying top-performing content, understanding audience demographics, monitoring brand sentiment, measuring campaig...
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Social Channel Insights in Search Console: Boost Your SEO & Social Strategy
Google is testing a new "Social Channel Insights" feature in Search Console, integrating social media performance data to show how social activity influences search discovery and traffic. This development reflects a broader consumer shift, as many users now begin their research on social media, m...
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This LinkedIn Tactic Skyrocketed Visibility by 35,000%
A brand achieved a 35,000% surge in LinkedIn visibility by shifting from generic daily recap videos to tailored short-form clips from their popular podcast, aligning content with the platform's professional audience. The strategy emphasized showcasing human personalities and faces in content, whi...
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Qatar's First Commercial Internet Exchange Launches in Doha
Qatar has launched its first commercial Internet Exchange, Doha IX, in partnership with Ooredoo and DE-CIX, aiming to establish the country as a regional connectivity hub. Doha IX provides a secure, neutral, and high-performance interconnection environment for various networks, reducing latency a...
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Google Tests Social Insights In Search Console
Google is testing a new Search Console feature that provides a unified dashboard for viewing search performance data for both a website and its automatically linked social media profiles. The experimental integration offers new metrics for social channels, including total reach, content performan...
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Google Search Console Insights Adds Social Media Integration
Google Search Console is testing an expansion of its Insights report to integrate performance data from major social media platforms like YouTube, TikTok, and Instagram, providing a unified dashboard for analyzing search visibility. This limited experiment offers a holistic view by showing metric...
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