Topic: autonomous campaigns

  • AI's Marketing Revolution: What's Next?

    AI's Marketing Revolution: What's Next?

    The AI marketing revolution demands a fundamental rethinking of processes, moving beyond automation to systems that can genuinely think and rebuild workflows from the ground up. Leaders must navigate chaos by unlearning outdated practices, embracing failure, and focusing on leadership and mental ...

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  • OpenAI Preps ChatGPT for Ad Integration

    OpenAI Preps ChatGPT for Ad Integration

    OpenAI is building an internal advertising infrastructure for ChatGPT, as indicated by a new job listing for a Growth Paid Marketing Platform Engineer to develop ad campaign management systems. The company plans to monetize its 700 million weekly free users by introducing ads as early as 2026, cr...

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  • OpenAI Preps ChatGPT for an Ad-Driven Future

    OpenAI Preps ChatGPT for an Ad-Driven Future

    OpenAI is hiring a Growth Paid Marketing Platform Engineer to build an internal ad platform, signaling a strategic move to introduce advertising into ChatGPT by 2026. The engineer will develop foundational systems like APIs and data pipelines to manage campaigns and integrate with external ad pla...

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