Topic: ai marketing technology
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Cutting-Edge AI Martech Updates & Innovations
AI is rapidly transforming marketing technology, enhancing campaign management, customer engagement, and data analytics through innovations like predictive modeling and content creation. Major martech advancements include AI-powered conversational intelligence (CallMiner), real-time data processi...
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Billions Shift to Social-First Marketing: The New Strategy
Major corporations are shifting significant marketing budgets toward social-first strategies, reflecting a broader trend as consumer behavior increasingly centers on social media for brand discovery and interaction. This pivot is driven by the need to align with where consumers spend their time, ...
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