Topic: -device conversion measurement

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  • Google Boosts iOS App Marketing Features
    August 18, 2025
    65%

    Google Boosts iOS App Marketing Features

    Google has upgraded its iOS app marketing tools with smarter bidding strategies, interactive ad formats, and improved measurement capabilities to help advertisers drive higher-quality installs while respecting privacy constraints. New creative formats, such as co-branded YouTube ads and playable ...

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Related Topics

ios app install campaigns (1) creative ad formats (1) target roas bidding (1) privacy-respecting measurement (1) co-branded youtube ads (1) playable end cards (1) integrated conversion measurement (1) strategic testing adaptation (1)
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