AI enables personalized marketing while respecting privacy, transforming compliance into a competitive advantage by balancing performance with user consent. The…
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Marketers are increasingly adopting server-side tracking to improve data accuracy, ensure privacy compliance, and enhance website performance by processing data…
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Australia's privacy watchdog has introduced new regulations requiring social media platforms to implement age verification measures that protect user privacy,…
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Google Analytics 4 (GA4) has become the standard for digital marketing analytics, replacing Universal Analytics with an event-driven model that…
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Meta is developing an AI system to automate up to 90% of product risk assessments for platforms like Instagram and…
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