Who Makes Hisense TVs? Inside Their Global Manufacturing
▼ Summary
– Hisense is the second-best-selling TV brand globally, trailing only Samsung, including in the United States.
– The company gained traction in the U.S. by launching budget-friendly, high-performance TVs like the 4K ULED H10 series in 2015.
– By 2024, Hisense had shipped more TV units than major competitors such as TCL and LG.
– Hisense Group manufactures TVs for other brands like Sharp and Toshiba and is the largest producer of household appliances in China.
– Founded in 1969, Hisense initially produced radios for China and expanded globally after starting TV production for foreign markets in 1979.
Hisense televisions have rapidly climbed the global sales charts, securing the number two position worldwide and in the United States, just behind Samsung. This impressive growth stems from the brand’s strategy of delivering high-value, feature-rich televisions at accessible price points. Models like the U8QG exemplify this approach, combining strong performance with affordability to build a dedicated following. By 2024, the company’s shipment volumes had surpassed those of established rivals including TCL and LG.
The company behind these popular displays is the Hisense Group, a massive multinational corporation with a diverse manufacturing portfolio. Beyond its own branded products, Hisense also produces televisions for other well-known names like Sharp and Toshiba. The firm holds the distinction of being China’s largest producer of a wide array of home appliances. While its presence in the American market feels recent, the company’s origins date back to 1969, when it initially focused on manufacturing radios for domestic consumers.
A full decade later, in 1979, Hisense began manufacturing televisions for international export. This pivotal move marked the beginning of its global expansion, which has since led to the establishment of a widespread network of branches and facilities across Europe, Central America, and Africa. This extensive international footprint supports its status as a truly global electronics powerhouse.
(Source: BGR)
