Westpac Crowned Australia’s Best Banking App
▼ Summary
– Westpac’s mobile banking app has been named Australia’s leading app for the third consecutive year by The Forrester Digital Experience Review.
– The app was praised for its personalized, intuitive, and secure features that help improve financial health and protect against fraud.
– Westpac’s Chief Executive emphasized the bank’s commitment to ongoing investment in digital banking capabilities and innovation.
– Key app features highlighted include Savings Finder, Bills Calendar, and Budget Planner, which help customers manage their finances confidently.
– Recent updates to the app include SafeBlock, Savings Finder, and AI search capability, with more innovations planned for the future.
Westpac has secured its position as the leading mobile banking app in Australia for the third consecutive year, reinforcing its commitment to advancing digital banking solutions. This prestigious acknowledgment stems from The Forrester Digital Experience Review™: Australian Mobile Banking Apps, Q3 2025, which assessed the offerings of four major financial institutions. Forrester’s analysis praised Westpac for delivering a highly personalised, intuitive, and secure platform that proactively meets customer needs, enhances financial wellness, and provides robust protection against fraud and scams.
Judges were particularly impressed by the app’s personalised, security-minded and intuitive features, which consistently stood out during the evaluation. These elements are central to Westpac’s strategy of creating a seamless and trustworthy user experience. Carolyn McCann, Westpac Chief Executive, Consumer, expressed pride in the repeated recognition and emphasized the bank’s ongoing dedication to innovation. She noted that while significant progress has been made, the work is far from complete.
McCann highlighted the popularity of specific app functionalities that empower users to manage their finances effectively. Tools such as Savings Finder, Bills Calendar and Budget Planner are seeing widespread adoption, helping Australians gain better control over their money and make smarter daily financial choices. The bank’s vision is to continue investing in digital advancements that offer smarter insights and customized support, ensuring customers enjoy a superior banking experience directly from their mobile devices.
Recent enhancements to the Westpac app, including the introduction of SafeBlock, Savings Finder and AI search capability, underscore this forward momentum. Further innovations are already in the pipeline, promising to build on this success and deliver even greater value to users. For additional details on these features and future updates, visiting the official Westpac website is recommended.
(Source: ITWire Australia)