Kesha Launches Her Own Startup Venture
▼ Summary
– Kesha is launching a startup called Smash, a community-based platform to connect and protect music creators.
– The platform aligns with her new record label, Kesha Records, aimed at helping artists retain creative rights.
– Kesha’s past struggles with a predatory record deal inspired her to create tools empowering other artists.
– Smash is described as a “LinkedIn for music creators” or a “Fiverr-style marketplace” prioritizing artists’ rights.
– The project’s CTO, Alan Cannistraro, has a tech background from Apple and Facebook, and previously founded Rheo.
Kesha is stepping into the tech world with a bold new venture designed to empower musicians. The pop icon recently unveiled Smash, a startup focused on creating a safer, more equitable space for music creators. This move follows her decision to launch an independent record label last year, signaling her commitment to reshaping industry norms.
Known for her electrifying anthems and unapologetic persona, Kesha’s career has been marked by both triumphs and struggles. Her highly publicized legal battle exposed the darker side of the music business, where young artists often sign away control without realizing the consequences. Now, she’s channeling those experiences into building tools that protect creative freedom.
Smash aims to function as a hybrid networking hub and marketplace—think LinkedIn meets Fiverr, but tailored specifically for musicians. The platform will allow artists to connect, collaborate, and retain full ownership of their work. “I want creators to have a space where they control their art from start to finish,” Kesha explained in a recent interview. “No gatekeeping, no middlemen—just real opportunities.”
Leading the technical side of the project is Alan Cannistraro, a seasoned developer with experience at Apple and Facebook. His background in building user-friendly platforms, including the viral Year-In-Review feature, brings valuable expertise to Smash’s development.
By merging her industry insights with innovative tech, Kesha is positioning Smash as more than just another app—it’s a movement toward fairness in music. With her label and now this venture, she’s proving that artists can reclaim their power while helping others do the same.
(Source: TechCrunch)
