OpenAI Halts Sora’s MLK Deepfakes Over ‘Disrespectful’ Content
▼ Summary
– OpenAI has paused AI generations depicting Dr. Martin Luther King Jr. at the request of King, Inc.
– The company is strengthening guardrails for how historical figures are portrayed in its systems.
– OpenAI acknowledges strong free speech interests in depicting historical figures but prioritizes control for public figures and their families.
– Public figures or their authorized representatives can request that their likeness not be used in Sora cameos.
– Estate owners have the ability to opt out of having their likeness featured in OpenAI’s Sora technology.
In response to a formal request from the King estate, OpenAI has temporarily suspended its Sora video generation tool from creating depictions of Dr. Martin Luther King Jr. This decision forms part of a broader initiative to enhance protective measures surrounding the portrayal of historical personalities. The company is actively working to fortify its content guardrails to prevent the generation of material deemed inappropriate or disrespectful.
OpenAI acknowledges the significant role that free speech principles play in allowing for artistic and educational representations of historical icons. However, the organization has expressed a firm belief that public figures and their designated heirs should retain a substantial degree of authority over the commercial and creative use of their likeness. This policy enables authorized representatives, including family members and estate administrators, to formally petition for the exclusion of a specific individual’s likeness from being featured in Sora-generated video cameos.
(Source: The Verge)
