Is AI Search Making Rankings Irrelevant? [Webinar]
▼ Summary
– Traditional SEO metrics like ranking and impression data are no longer sufficient due to the rise of AI-generated answers in search.
– Brands must adapt to AI search tools like AI Overviews, ChatGPT, or Perplexity to remain competitive.
– A free webinar offers data-backed insights and strategies for achieving visibility in AI-driven search environments.
– The webinar provides a framework for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) to drive success.
– Attendees will gain actionable strategies to optimize for AI search, tailored for SEO professionals, marketers, and content teams.
The rise of AI-powered search is transforming how brands achieve visibility online, leaving many marketers questioning traditional SEO metrics. Without access to conventional ranking or impression data, businesses must rethink their strategies to stay competitive in an era where AI-generated answers dominate search results.
Brands that fail to adapt risk becoming invisible, while those leveraging new optimization techniques continue to thrive. If your content isn’t appearing in AI-driven responses, whether through AI Overviews, ChatGPT, or platforms like Perplexity, you’re already falling behind competitors who understand these shifts.
A free upcoming webinar offers actionable insights for marketers navigating this evolving landscape. Attendees will gain data-backed strategies for improving visibility in AI search, including frameworks that have proven successful for leading brands. The session will also explore purpose-built content approaches tailored for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), ensuring businesses remain discoverable in an AI-first search environment.
Designed for marketing managers, SEO strategists, and brand leaders, this webinar provides a clear roadmap for optimizing content to align with modern search behaviors. Participants will leave with a practical playbook for shifting focus from traditional query-based rankings to answer-driven performance.
Even if you can’t attend live, securing a spot ensures access to the recording, delivering critical insights directly to your inbox. Learn from brands already succeeding in AI search and position your business to compete effectively in this new era of digital discovery.
(Source: Search Engine Journal)
