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AI & Tech

Is Your AI Doing the Work, or Are You?

Marketing technology often fails to deliver operational velocity, as many tools only provide automated suggestions that still require manual implementation,…

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AI & Tech

Conversational AI’s Impact on Paid Search Economics

Microsoft Copilot is transforming digital advertising by using conversational AI to turn detailed user queries into intent-rich signals, significantly increasing…

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Business

Rad Power Bikes Files for Bankruptcy

Rad Power Bikes, once the top US e-bike brand, has filed for Chapter 11 bankruptcy to facilitate a sale, revealing…

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Artificial Intelligence

Master Paid Ad Scheduling in Any Time Zone

Effective digital marketing requires showing ads at the right local time, as poor scheduling can drain budgets and reduce performance,…

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Artificial Intelligence

ChatGPT Experiencing Partial Outage – What You Need to Know

OpenAI's ChatGPT and related services experienced a major outage, disrupting access for users and affecting key tools like Sora and…

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