Perplexity

Perplexity has launched a free AI shopping tool in the U.S., allowing users to search for products, refine suggestions through…

Large Language Models (LLMs) are replacing traditional search engines by providing synthesized answers, making brand mentions in these responses the…

Major AI companies like OpenAI and Perplexity are launching new shopping features in their chatbots, with projections showing a 520%…

Microsoft's Copilot AI assistant will stop working on WhatsApp from January 15 due to updated platform policies, requiring users to…

OpenAI has launched a new "shopping research" feature in ChatGPT that helps users make informed purchasing decisions by asking about…

Canonicalization is essential for SEO as it helps search engines identify the original version of content, preventing duplicate page issues…

AI-generated search traffic presents a critical challenge for brands, as inaccuracies in how AI interprets and presents business information can…

The rise of AI search platforms has drastically shortened the lifespan of evergreen content, requiring regular updates every few months…

Security researchers discovered a critical vulnerability in Perplexity's Comet browser, where its MCP API allowed built-in extensions to execute commands…

The fundamental challenge of measuring brand presence in LLMs is their closed ecosystem, which lacks direct conversion paths unlike traditional…

SEO professionals are evolving into GEO (Generative Engine Optimization) leaders, leveraging their empathy-based skills to navigate AI integration and orchestrate…

Perplexity has launched its AI-powered browser, Comet, on Android, featuring smart summarization and an ad blocker, designed specifically for mobile…

The rise of AI agents is challenging traditional customer relationships by acting as intermediaries, potentially reducing service providers to commodity…

Perplexity's AI-powered Comet browser has launched on Android, offering a comprehensive AI browsing experience with seamless interaction with its built-in…

AI-generated answers are transforming search platforms by providing synthesized responses that capture user attention and influence information discovery, often bypassing…

AI-driven search platforms like ChatGPT and Google's AI Overview provide direct answers instead of ranked links, making traditional keyword ranking…

Large language models and traditional search engines like Google source information differently, with AI platforms often showing less overlap with…

Securing executive buy-in for AI search requires framing it as risk management rather than a guaranteed performance opportunity, as traditional…

AI is transforming marketing by compressing the user journey into a single interaction through conversational systems, shifting users directly from…

Assembly member Alex Bores is targeted by a super PAC, Leading the Future, backed by major tech investors with over…