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Quora is a powerful marketing platform that connects brands with engaged audiences through real questions at various buyer journey stages.…

Influencer marketing effectively blends authenticity with promotion, with 32% of Gen Z users choosing platforms based on influencer presence, highlighting…

Automattic has acquired Clay, a relationship management platform, expanding its communication tools portfolio after recent purchases of Beeper and Texts.com,…

Salesforce launched Marketing Cloud Next, an AI-driven update that introduces autonomous agents to manage the entire customer journey, shifting from…

Many marketers face challenges with AI-generated content feeling generic, but treating AI as a trained team member can align outputs…

HubSpot launched a new ChatGPT integration to enhance customer data analysis, enabling AI-driven insights for marketing, sales, and support teams.…

To demonstrate social media's business value, marketers must shift from vanity metrics to measurable outcomes that align with revenue and…

AI is transforming jobs by boosting productivity and augmenting human capabilities, rather than replacing workers, as seen in companies like…

LinkedIn introduced new video advertising features for B2B marketers, including premium placements, expanded streaming options, and creative tools to enhance…

As noticed today by Eurogamer, Build a Rocket Boy's chief financial officer and chief legal officer have both left the…

B2B decision-makers increasingly rely on creator content, with 82% admitting it influences their purchasing choices and 87% valuing professional insights…

Scale AI acquired Pesto AI's entire team, a remote developer recruitment platform, though financial details were not disclosed. Pesto AI,…

B2B buyers increasingly use AI-powered tools like Google's AI Overviews and ChatGPT for discovery, shifting from traditional search and requiring…

Breaking into the tech industry is increasingly difficult for graduates, with major companies reducing entry-level hiring due to AI reshaping…

Kesha has launched Smash, a tech startup aimed at empowering musicians by creating a safer, more equitable space for music…

Autonomous AI agents are revolutionizing businesses by executing complex tasks, making decisions, and interacting with platforms, with applications in coding,…

LangChain is a leading open-source AI framework, offering cost-effective and flexible solutions, with 72.3 million downloads last month, highlighting its…

Google has introduced new transparency labels in search results, showing which organizations fund ads, enhancing consumer trust and visibility into…

The rise of "like hat" SEO prioritizes social engagement metrics over actual business results, focusing on viral content rather than…

SoundCloud updated its terms to allow user-uploaded content for AI training, though it hasn’t actively used this yet, sparking debate…