digital marketing

Artificial Intelligence

Google AI Mode Blocks Traffic Tracking

Google's AI Mode blocks referral data, preventing marketers from tracking visitor sources in analytics tools or Search Console. The lack…

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BigTech Companies

TikTok Offers $1M Ad Credits to Support U.S. Small Businesses

TikTok is offering $1 million in ad credits and resources like webinars and in-person events to help U.S. small businesses…

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Artificial Intelligence

SEO is Dead: Time to Rethink Your Content Strategy

The digital marketing landscape is shifting, making traditional SEO tactics less effective as search engines evolve and AI-generated content floods…

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Artificial Intelligence

Google’s ‘People Also Consider’ Ads Spark Privacy Concerns

Google's latest search experiment has raised eyebrows among digital marketers and privacy advocates alike, with a new "People Also Consider"…

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Newswire

Google Performance Max Introduces Customer Goals and Enhanced Image Controls

Google Ads has rolled out new customer lifecycle features in Performance Max, empowering you to bid more assertively on lapsed…

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