Amazon expands ultrafast 30-minute deliveries to new cities

Amazon has officially launched its ultrafast 30-minute delivery service, Amazon Now, to customers across a growing number of U.S. cities. What began as a small-scale test in select neighborhoods of Seattle and Philadelphia last December has now evolved into a major retail push. Subscribers in those original test markets, along with residents of Atlanta and Dallas-Fort Worth, can already order from thousands of eligible items and have them arrive within half an hour.

The service covers a wide range of everyday essentials, including fresh milk, produce, over-the-counter medicines, and household staples like laundry detergent. Small electronics are also part of the lineup. Amazon is not stopping there. The company has announced plans to expand Amazon Now into several additional metropolitan areas later this year, including Austin, Houston, Minneapolis, Orlando, Phoenix, Denver, and Oklahoma City.

This rapid rollout signals a significant step in Amazon’s ongoing effort to dominate the convenience delivery space. By shrinking delivery windows from hours to minutes, the company is directly competing with local grocers and drugstores, offering shoppers a near-instant gratification experience for their daily needs. As the network grows, millions more Americans will soon have access to this ultrafast delivery option, reshaping expectations for online shopping speed.