Lily Ray

Entity category: person

AI & Tech

Google & Bing: Skip Separate LLM Markdown Pages

Search engines like Google and Bing strongly discourage creating separate markdown pages for LLMs, warning it could be seen as…

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Artificial Intelligence

Google’s Mueller Slams ‘Stupid’ Markdown-for-Bots Proposal

Google's John Mueller strongly opposes serving raw Markdown files to AI crawlers, arguing it's a flawed approach that could harm…

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Artificial Intelligence

Google Targets Self-Promotional ‘Best Of’ Lists

Google's December 2025 core update appears to be penalizing self-promotional "best of" list articles, leading to significant organic traffic drops…

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AI & Tech

12 Proven Tactics to Boost Your AI Search Visibility

Core SEO principles remain vital, but adapting to how large language models (LLMs) interpret information is now critical for visibility…

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Artificial Intelligence

The Top 10 SEO Columns of 2025: Expert Insights from Search Engine Land

The integration of AI and multi-modal platforms is fundamentally transforming search engine optimization, with 2025 being a pivotal year marked…

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AI & Tech

Google’s Mueller: LLM-Only Markdown Pages Unnecessary

Google's John Mueller states that creating separate Markdown or JSON pages for LLMs is unnecessary, as they can effectively parse…

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Artificial Intelligence

GEO Startup Lorelight Shuts Down: ‘Problem Didn’t Need Solving’

Lorelight, a generative AI brand monitoring startup, closed because its founder realized the problem it solved didn't require a specialized…

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AI & Tech

GEO Platform Shutdown Ignites AI Search Industry Debate

The closure of Lorelight, a GEO platform, sparked debate on the need for specialized AI search brand tracking tools, with…

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Artificial Intelligence

SEO’s Future: Why Optimization Is Still Essential

SEO remains essential for online visibility despite AI advancements, as core optimization principles like technical proficiency and quality content continue…

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Artificial Intelligence

How AI-Powered Search Is Fueling Local SEO’s Success

Generative AI is reducing click-through rates for many industries, but local search remains resilient due to its reliance on real-world…

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Artificial Intelligence

AI Search Embraces Foundational SEO Principles

Securing a spot in Google's AI Overviews means sticking to standard SEO, Google confirms. Gary Illyes states "normal SEO" is…

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Artificial Intelligence

Google AI Mode Blocks Traffic Tracking

Google's AI Mode blocks referral data, preventing marketers from tracking visitor sources in analytics tools or Search Console. The lack…

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AI & Tech

Google AI Overviews Faces Rising Spam Issues

Google's AI Overviews feature is being exploited by spammers, leading to manipulated summaries that promote low-quality content and misinformation. The…

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Newswire

Xprize Awarded to Innovative Carbon Removal Technology

Mati Carbon won the Xprize Carbon Removal competition, securing the $50 million grand prize for its innovative enhanced rock weathering…

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Newswire

AI Glitch Reveals Insights into Google’s Algorithm

A recent glitch in Google's AI Overviews has inadvertently provided a window into how Google's algorithm interprets search queries and…

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