Xbox now views digital entertainment platforms like TikTok and movies as its main competition, shifting focus from traditional rivals like…
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Microsoft's next Xbox will launch with a strong lineup of exclusive first-party games to strengthen its value proposition and competitive…
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Microsoft's strategy is shifting from selling Xbox consoles to promoting its ecosystem and cloud streaming service, making the hardware less…
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Microsoft has laid off 9,000 employees, canceled high-profile projects, and shut down studios like The Initiative, raising concerns about its…
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Microsoft may be shifting its Xbox strategy away from in-house console production, with recent Asus collaborations hinting at third-party hardware…
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