video marketing

Business

Do Faces Boost YouTube Views? The Data Reveals All

The debate over using faces in YouTube thumbnails lacks a universal rule, as data shows they perform similarly on average,…

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Business

This LinkedIn Tactic Skyrocketed Visibility by 35,000%

A brand achieved a 35,000% surge in LinkedIn visibility by shifting from generic daily recap videos to tailored short-form clips…

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Business

Master B2B Conversions with YouTube Ads

YouTube is an underutilized platform for B2B lead generation, where its value lies in warming up prospects and improving performance…

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Artificial Intelligence

YouTube Unveils Brand Pulse: Measure Your Full Brand Impact

YouTube's Brand Pulse Report provides a unified view of brand performance by integrating data from paid campaigns, creator collaborations, and…

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Business

Social Video vs. PPC Video: Bridging the Strategy Gap

Video marketing is crucial for digital ads, but repurposing social media clips for paid campaigns often fails due to differing…

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