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Digital Marketing

The Post-Cookie Playbook: Why Your Own Customer Data is Now Marketing Gold

April 29, 2025
Business woman holding Tablet and magnetic card

The digital marketing terrain is undergoing a seismic shift. For years, marketers relied heavily on third-party cookies to track users…

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Digital Marketing

After All, Cookies are Staying: Google’s Reversal on Third-Party Cookies

July 23, 2024
Cookies are staying: Google

In a surprising turn of events, Google has announced that it will no longer phase out third-party cookies in its…

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