structured data

Nimble, a startup, raised $47 million to address the challenge of unreliable web data for AI by using specialized agents…

Google has introduced WebMCP, a new protocol to standardize how AI agents interact with websites, aiming to make automated user…

AI is now the core driver of local search, acting as a zero-click decision layer that directly connects users to…

The digital landscape is splitting into an "agentic web," where AI agents autonomously conduct purchases, creating a new field called…

The rise of conversational AI is fundamentally shifting consumer search and product discovery away from traditional search engines, requiring marketers…

Magento 2 (Adobe Commerce) requires advanced technical SEO beyond basic optimizations, focusing on Core Web Vitals, mobile-first indexing, and AI-driven…

The foundational assumption of customer journey design is shifting from a purely human-centric model to a dual-track system, where journeys…

The rise of AI Overviews is redirecting search traffic, making visibility within AI-generated answers more valuable than traditional high page…

Google has updated its guidance to require a single, unambiguous target for each review or aggregate rating in structured data,…

Google now allows merchants to submit shipping and return policy information directly via Google Search Console, removing the need for…

Google is removing practice problem structured data from search results in January to streamline the search experience and phase out…

Google is removing lesser-used search features and structured data types to simplify search pages and improve result speed, continuing efforts…

Google's August 2023 update restricted FAQ rich results primarily to authoritative government and health websites, ending its widespread use for…

Generative engine optimization (GEO) is emerging as a new discipline focused on making content discoverable by AI systems, shifting the…

OpenAI's Agentic Commerce Protocol transforms ecommerce by integrating structured merchant feeds into ChatGPT, shifting influence from traditional webpages to data…

Modern search engines use AI to generate answers, making structured data essential for visibility as unoptimized websites risk being overlooked…

SEO success in 2026 requires a balanced strategy that integrates short-term wins, long-term investments, and ongoing maintenance to build resilience…

A controlled experiment found that well-implemented schema markup may be critical for securing visibility in Google's AI Overviews, not just…

The search industry is rapidly evolving with AI, but there's no consensus on terminology, with terms like AI search optimization…

The digital information landscape is shifting due to AI platforms, requiring marketers to adapt content strategies for machine consumption and…