search ranking signals

Artificial Intelligence

Google Search Central APAC 2025: Key Insights from Day 3

July 25, 2025
Speaker presents on four pillars of quality (Effort, Originality, Talent/Skill, Accuracy) at a conference; large audience listens attentively.

Google Search Central APAC 2025 highlighted query interpretation techniques, including segmentation for languages like Chinese and contextual synonyms derived from…

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Artificial Intelligence

Does Google Need Separate Frameworks for GEO & AEO? Likely Not

July 23, 2025
A large conference room with a presentation on AI in search indexing. Two speakers present to a large audience.

Google’s AI-powered search features (GEO and AEO) still rely on traditional SEO principles, requiring no major strategy overhauls for marketers.…

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