Marketing Innovation

BigTech Companies

Google Ads Launches New Labs Hub for Experimental Features

Google Ads has launched a new Labs section, providing a centralized hub for marketers to explore and test experimental features…

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Artificial Intelligence

AI’s Value Hinges on Marketers’ Curiosity

The true power of AI in marketing lies in the combination of its scalability with human curiosity, which drives depth,…

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Digital Marketing

Inside Coca-Cola’s AI-Generated Holidays Ad Controversy

Coca-Cola, synonymous with festive cheer, has long charmed audiences with its “Holidays Are Coming” ad, a Christmas staple since the…

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