digital advertising strategy

AI & Tech

Sam Altman’s ChatGPT Ad Shift: From Hating Ads to Embracing Them

Sam Altman, CEO of OpenAI, has shifted from skepticism to cautious optimism about digital advertising, believing a well-designed model could…

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Business

Social Video vs. PPC Video: Bridging the Strategy Gap

Video marketing is crucial for digital ads, but repurposing social media clips for paid campaigns often fails due to differing…

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