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BigTech Companies

Retail Media Takes Center Stage in Marketing Strategy

June 24, 2025
Graphic showing a phone with coins and a hand holding shopping bags, with the text 'Beyond Sponsored Products'.

Retail media has evolved into a key marketing strategy, offering brands precise targeting and broad reach across the entire consumer…

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BigTech Companies

LinkedIntros New Video Ads & Adobe Integration

June 5, 2025
Close-up of hands holding a smartphone displaying the LinkedIn logo on a bright blue screen.

LinkedIn introduced new video advertising features for B2B marketers, including premium placements, expanded streaming options, and creative tools to enhance…

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