ai-driven search

AI & Tech

Google’s AI Summaries: Can They Coexist with a Healthy Web?

Google maintains its traditional "10 blue links" model to ensure free access to diverse online content and support web ecosystem…

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Artificial Intelligence

Kevin Indig: Essential SEO Strategies for Marketers

The search landscape is evolving with AI-driven experiences, but traditional organic results still drive 80% of user journeys, emphasizing the…

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AI & Tech

AI Referrals Surge 357% to 1.13B in June

AI-driven web traffic surged by 357% year-over-year, directing 1.13 billion visits to top websites in June, though traditional search engines…

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Artificial Intelligence

Google Tests Audio Overviews for Search Results

Google is introducing Audio Overviews, an experimental feature that provides spoken summaries of search results using Gemini AI, offering a…

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Artificial Intelligence

How to Adapt When AI Overviews Dominate Search Results

Google's AI-powered search summaries have become mainstream, changing how users find information and presenting new challenges for marketers and publishers…

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