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Nike Mind 001: The Neuroscience of Black

▼ Summary

Nike announced the NIKE, Inc. Sport Offense platform, combining innovation, design, and product teams from Nike, Jordan Brand, and Converse under CEO Elliott Hill.
– The Nike Mind series is one of four innovation pillars, featuring the Mind 001 mule and Mind 002 sneaker.
– The Mind 001 “Black” colorway has an all-black finish with Hyper Crimson accents and 22 foam nodes designed to stimulate sensory areas of the brain.
– The Mind 001 model is set to debut in early January 2026, but release details for the “Black” version have not been announced yet.
– The sneaker is expected to release shortly after its debut via Nike SNKRS and select retailers with a starting price of $95 USD.

The Nike Mind 001 “Black” represents a bold step forward in athletic footwear, merging neuroscience with innovative design to create a product that stimulates the brain through underfoot sensory activation. This all-black mule, accented with Hyper Crimson on its distinctive outsole, is part of Nike’s renewed commitment to athlete-focused innovation under CEO Elliott Hill. As a key component of the newly formed NIKE, Inc. Sport Offense, the Mind series aims to revolutionize how athletes interact with their gear.

Each pair features twenty-two individual foam nodes positioned along the sole, engineered specifically to target and activate sensory regions in the brain. This groundbreaking approach to footwear design focuses on enhancing mental engagement and physical performance simultaneously. The sleek monochromatic upper provides a versatile aesthetic, while the vibrant Hyper Crimson detailing on the outsole creates a striking visual contrast against the deep black finish.

Priced at $95 USD, the Mind 001 is scheduled to launch in early January 2026 through Nike’s official SNKRS platform and select retail partners. While the initial release will include other color variations like “Light Smoke Grey” and “Solar Red,” this particular black edition is expected to follow shortly after the model’s debut. Nike has not yet confirmed specific release dates for the “Black” colorway, but industry observers anticipate it will become available during the Spring 2026 season.

The development of the Mind series marks a significant shift in Nike’s product strategy, bringing together the collective expertise of Nike, Jordan Brand, and Converse design teams. This collaborative effort underscores the company’s dedication to pushing boundaries in athletic performance technology. By focusing on neurological stimulation through footwear, Nike continues to explore new frontiers in sports science and athlete enhancement.

Consumers should monitor Nike’s official channels for precise release information regarding the black color variant. The combination of advanced sensory technology and minimalist design makes the Mind 001 an intriguing addition to any athletic wardrobe. As the launch window approaches, anticipation continues to build around this innovative footwear line and its potential impact on both professional and recreational athletic performance.

(Source: Hype Beast)

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