Live: Apple Unveils the iPhone 17 at Today’s Event

▼ Summary
– Apple’s media showcase will feature live coverage from reporters at Apple Park in Cupertino, California.
– The event starts at 10 am Pacific Time, with live updates beginning 30 minutes prior on the website and social platforms.
– New product debuts are expected, including the iPhone 17, iPhone Air, updated Apple Watches, and refreshed AirPods Pro.
– Software updates across iOS, macOS, watchOS, iPadOS, tvOS, and Apple Intelligence features will also be highlighted.
– Viewers can watch the livestream on this page, YouTube, or the Apple TV+ app, even without a subscription.
The tech world turns its attention to Cupertino today as Apple prepares to unveil the iPhone 17 during its highly anticipated media event. With significant hardware updates and software enhancements on the horizon, this launch promises to set the tone for the smartphone market in the coming year.
Our team has reporters stationed at Apple Park to deliver real-time coverage, bringing you insights from Adrienne So, Julian Chokkattu, Reece Rogers, and Michael Calore. Expect frequent updates posted directly here, with key moments also shared across our social channels.
The presentation kicks off at 10 am Pacific, 1 pm Eastern, and 6 pm UK time. For the best experience, return to this page around 30 minutes before the start, roughly 9:30 am California time, to follow our live update feed as the event unfolds.
Today’s showcase is expected to feature the debut of the iPhone 17, including both standard and Pro models slated for release later in September. A notable addition is the rumored iPhone Air, positioned to replace the base-model “Plus” variant with a strikingly thin design and advanced battery technology.
Alongside new iPhones, Apple will likely introduce updated Apple Watch models in standard, Ultra, and SE editions, alongside refreshed AirPods Pro. While no further hardware announcements are anticipated, surprises remain a possibility.
Software will also take center stage, with discussions covering the latest versions of iOS, macOS, watchOS, iPadOS, and tvOS. A major focus will be the expansion of Apple Intelligence features across the company’s ecosystem.
Viewers can stream the event directly from this page, though watching on a larger screen enhances the experience. The presentation will be available on Apple’s YouTube channel and the Apple TV+ app, accessible even without a subscription. Tuning in on television allows you to follow our live blog simultaneously on your laptop or mobile device.
We look forward to bringing you all the developments as they happen. Join us half an hour before the event begins for complete live coverage.
(Source: Wired)