Samsung Unpacked event set for early July

▼ Summary
– The reviewer has 10 years of experience in consumer tech, specializing in mobile photography and telecom, and previously worked at DPReview.
– Samsung’s summer Unpacked event starts at 10AM ET on July 9th, with the invitation hinting at a foldable Ultra phone.
– The event will take place in Brooklyn and can be streamed on Samsung’s YouTube channel.
– The invitation suggests a thinner foldable device, aligning with recent industry trends and rumors.
– The reviewer personally welcomes thinner foldables, having experienced the bulkiness of previous models.
Samsung has officially announced its upcoming Unpacked event, scheduled for July 9th at 10AM ET. The tech giant’s invitation teases the launch with a catchy soundtrack and the phrase “Ultra Unfolds,” strongly hinting at the debut of a new foldable smartphone, likely the much-anticipated Galaxy Z Fold Ultra.
While the physical event will take place in Brooklyn, Samsung will stream it live on its YouTube channel, allowing tech enthusiasts worldwide to tune in. The invitation’s design, featuring sleek, unfolding visuals, suggests the company may be focusing on a thinner, more refined foldable design. This aligns with recent industry trends, as manufacturers push to make foldables more pocket-friendly without sacrificing performance.
Rumors have circulated for months about Samsung working on an ultra-premium foldable model, potentially slimmer than previous iterations. If true, this could address one of the biggest pain points for foldable users, bulkiness. The timing also positions Samsung to compete aggressively in the second half of 2024, as rivals ramp up their own foldable offerings.
Fans of the Galaxy Z series will be watching closely for any surprises, including potential upgrades to displays, cameras, or battery life. With just weeks to go, anticipation is building for what could be one of the year’s most significant smartphone reveals.
(Source: The Verge)