Philips Hue Price Hike in US Due to New Tariffs

▼ Summary
– Philips Hue smart lighting and security products will see price increases in the US starting July 1st due to tariffs, as confirmed by parent company Signify.
– Signify has not specified exact price changes or affected products but suggests the entire Hue lineup may be impacted.
– Some US products, like the $219.99 Hue Play Wall Washer light, already reflect higher prices compared to EU equivalents after currency conversion.
– The price hikes may push US consumers toward more affordable alternatives, as Hue is already among the most expensive smart lighting options.
– Signify warns that future tariff changes could lead to additional price increases for Hue products in the US.
Smart lighting enthusiasts in the US will soon face higher prices for Philips Hue products as the company adjusts its pricing structure in response to new tariffs. Signify, the parent company behind the popular smart lighting brand, recently confirmed upcoming price increases across its Hue lineup, citing tariffs as the primary reason for the adjustment.
While exact figures haven’t been disclosed, early indicators show noticeable jumps for some products. For example, the Hue Play Wall Washer light now retails for $219.99 in the US, roughly 10% more than its European counterpart when accounting for currency conversion. Similarly, the Smart Button has climbed to $32.99, a significant bump from its predecessor’s $24.99 launch price, while EU customers continue paying a steady €21.99 (approximately $25).
Philips Hue has long been positioned as a premium smart lighting option, but these increases could push budget-conscious shoppers toward competing brands. Some rivals may still offer lower prices despite facing the same 125% tariff on Chinese imports, which has disrupted supply chains industry-wide.
What’s more concerning is Signify’s indication that further price adjustments may follow if tariffs continue evolving. For now, consumers looking to expand their smart home setups might want to act quickly before the July 1st hike takes full effect. With affordability becoming a bigger factor, the market could see a shift as buyers explore alternatives that deliver similar functionality without the premium price tag.
(Source: The Verge)