Stylish Hat Fails to Impress Critics

▼ Summary
– The CEO of ‘Splitgate 2’ gave a costly presentation that backfired, drawing attention to his hat and speech instead of the game.
– Ian Proulx criticized repetitive games like ‘Call of Duty’ and expressed a desire for ‘Titanfall 3’ during his presentation.
– The presentation’s awkward delivery was compared to a “downvoted Reddit comment” brought to life by a wizard.
– Proulx’s black hat, similar to one worn by Elon Musk during the 2024 election, became a focal point of discussion.
– A later update sarcastically suggested that calling the presentation a “loser” might have been too kind.
When a fashion statement overshadows a major gaming announcement, you know something went wrong. The recent Summer Game Fest presentation for Splitgate 2 became an unexpected case study in how quickly attention can derail. Instead of discussing the game’s innovative mechanics or fresh take on the shooter genre, social media lit up with chatter about CEO Ian Proulx’s controversial hat choice and a speech that left audiences scratching their heads.
Proulx took the stage to unveil Splitgate 2, positioning it as an antidote to repetitive annual releases like Call of Duty. “I’m tired of playing the same game every year,” he declared, expressing a sentiment many gamers share. Yet, his delivery, described by some as awkwardly scripted, drew comparisons to a poorly received online rant rather than a polished pitch.
The real distraction, however, was the black hat perched on his head. Its resemblance to headwear famously sported by Elon Musk during the 2024 election cycle sparked immediate memes and side conversations. Critics quipped that the accessory did more to steal the spotlight than the game itself.
By the next morning, the backlash had intensified, with some calling the entire presentation a misfire. What should have been a celebration of Splitgate 2’s potential instead became a lesson in how easily optics can eclipse substance. Whether the game will recover from the rocky debut remains to be seen, but one thing’s clear: next time, maybe skip the hat.
(Source: Aftermath)