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Google Ads Now Uses Merchant Center Videos in Performance Max
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10 PPC Truths for 2026: Lessons From Last Year’s Debates
Successful PPC campaigns in 2026 require guiding algorithms with…
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Google Enhances Ads Consent with New Data Controls
Google has introduced "Data Transmission Control", a new feature…
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5 Google Ads Mistakes That Drain SMB Budgets
Google Ads requires a clear strategy with defined goals…
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Google’s New AI “Ads Advisor” Put to the Test
Google's experimental Ads Advisor AI tool shows promise for…
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Google Ads API v22: Generative AI & Smarter Bidding
Google Ads API v22 introduces AI-driven enhancements, including generative…
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Google’s AI Max: 30-Day Search Test Results Revealed
Google's AI Max is an optional tool for Search…
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Master Broad Match Without Losing Control
Google Ads is shifting toward automated campaign management, with…
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Ignore Google Emails? It Could Cost You
A Google Ads expert's failure to properly onboard a…
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Google enhanced Performance Max campaigns by integrating Waze for…
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Microsoft Boosts Performance Max with 50 Search Themes
Microsoft Advertising has expanded Performance Max campaigns to allow…
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Google Ads Tests New Website Optimizer Tool
Google Ads is testing a new integrated Website Optimizer…
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Google’s Performance Max Gets New Smart Bidding Exploration Tool
Google has introduced Smart Bidding Exploration for Performance Max…
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Microsoft Retires Its Mobile Ad App in 2026
Microsoft is retiring its Microsoft Advertising mobile app in…
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Customize Your Google Ads Overview Tab Now
Google Ads now allows advertisers to customize their Overview…
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Google Ads Unveils New Conversion Tracking Metric
Google Ads has introduced the "Original Conversion Value" column,…
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Google Ads Tests Auto-Setting New Customer Value
Google Ads is testing an automatic New Customer Value…
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Google Mandates Certification for Prescription Drug Ads
Google is implementing a new policy requiring advertisers in…
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Google Ads Tests View-Through Conversion Optimization for Demand Gen
Google Ads is testing a new optimization tool for…
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Google Ads Changes How It Tracks Conversions by Default
Google Ads is changing its default conversion tracking on…
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