Meta AI’s ‘Vibes’ Feed Turns Creator Videos Into AI Art
▼ Summary
– Meta AI has launched a new feed called Vibes, which is dedicated to short-form, AI-generated videos.
– The Vibes feed is designed to encourage users to find inspiration and remix videos created by others.
– This new feed replaces the previous Discover feed and is focused solely on video content, not text prompts.
– Users can remix videos by altering elements like music or the image and then share them to the Vibes feed or cross-post to Instagram or Facebook.
– The Vibes feed is exclusively available on the Meta AI app, even though AI features are integrated across Meta’s other platforms like Facebook and Instagram.
A new feature called Vibes is transforming how users interact with artificial intelligence on social media. Meta AI has launched this dedicated feed for short-form, AI-generated videos, creating a space specifically for creative experimentation and sharing. The platform encourages users to remix content originating from creators and various online communities. People can either post their own AI-generated clips directly to Vibes or share them across Meta’s family of apps, including Instagram and Facebook, for their friends and followers to enjoy.
Unlike AI content that appears scattered across the internet, the Vibes feed exists exclusively within the Meta AI application. This new feed takes the place of the previous Discover feature, which was designed to let users showcase their prompts and interactions with the AI. The shift to Vibes represents a strategic evolution, moving the focus away from text-based prompts and squarely onto video creation. According to the company, the goal is to simplify the process of finding inspiration and trying out Meta AI’s media generation tools.
A key aspect of the Vibes experience is transparency in the creative process. Each video is displayed alongside the specific prompt that was used to generate it. For instance, one visually striking clip depicts a group of incredibly fluffy, muscular mountain goats leaping through a snowy mountain pass. This scene was brought to life using a detailed prompt describing the “majestic exhilarating atmosphere” and “bright cold natural daylight.”
The remix functionality is a central component of the new feed. Users have the freedom to alter existing videos by adding or changing the background music, modifying the visual imagery, or adjusting the animation style. Once a new version is created, it can be published directly to the Vibes feed or cross-posted to other platforms as an Instagram Story, Reel, or Facebook post. Even on Instagram, users can encounter a Meta AI video and choose to remix it, which will redirect them to the Meta AI app to begin editing.
This launch is part of a broader push by Meta to integrate AI capabilities deeply into its ecosystem. The company has been steadily rolling out AI features, such as image generation tools within Facebook, Instagram, and WhatsApp. This strategy was further emphasized last month with the announcement of a significant partnership with the advanced AI image generator, Midjourney, signaling a continued investment in AI-driven content creation.
(Source: The Verge)
