Sensor Tower

Entity category: organization

Artificial Intelligence

India’s App Downloads Hit 25.5B in 2025, Driven by AI & Microdramas

India leads the world in app downloads, reaching 25.5 billion in 2025, but remains outside the top twenty for consumer…

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BigTech Companies

Apple Vision Pro Adoption Still Struggles, Report Finds

Apple's Vision Pro headset is struggling with low adoption, shipping only about 390,000 units in 2024 and facing a sharp…

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BigTech Companies

Apple Scales Back Vision Pro Amid Sluggish Sales

Apple has significantly scaled back Vision Pro production and marketing due to weak consumer demand, with analysts projecting only 45,000…

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AI & Tech

Amazon’s Rufus AI Chatbot Boosted Black Friday Sales

Amazon's AI chatbot Rufus significantly boosted Black Friday sales, with shopping sessions using it seeing a 75% day-over-day purchase increase,…

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BigTech Companies

Google Ads Tests Twitter Creatives for PMax Campaigns

Google is testing a feature that automatically suggests video content from X (formerly Twitter) for use in advertisers' Performance Max…

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BigTech Companies

Facebook Dating: Is Anyone Actually Using It?

Facebook Dating is often overlooked but has a substantial user base, with 21.5 million daily active users across 52 countries,…

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BigTech Companies

Strava’s IPO Plans Fueled by Gen Z Fitness Boom

Strava is planning an initial public offering to raise capital for acquisitions, backed by investors like Sequoia Capital and valued…

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Artificial Intelligence

ChatGPT Nears 700M Weekly Users, OpenAI Reports

OpenAI's ChatGPT is nearing 700 million weekly active users, quadrupling its user base since last year, driven by rapid adoption…

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BigTech Companies

VPN Surge Amid Age Verification Laws Puts Open Internet at Risk

The UK's Online Safety Act has led to a surge in VPN usage as users seek to bypass new age…

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Artificial Intelligence

Character.AI Names Ex-Meta VP as New CEO

Character.AI has named former Meta executive Karandeep Anand as its new CEO, aiming to balance rapid growth with user safety…

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Business

Sensor Tower Buys Playliner to Boost Mobile Gaming Insights

Sensor Tower acquired Playliner, a Live Operations data provider, to strengthen its mobile gaming analytics, marking its second strategic purchase…

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