National Retail Federation

Entity category: ORGANIZATION

AI & Tech

AI Is the Future of Retail: Here’s What I Saw

The retail industry is rapidly integrating AI into the customer experience, from holographic greeters to in-store tracking systems, prioritizing data…

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AI & Tech

Google Adds Shopping to Gemini and AI Search

Google is launching an AI-powered commerce initiative, introducing a new open-source **Universal Commerce Protocol (UCP)** with major retail partners to…

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