Google’s AI-powered search features, like AI Overviews, drove a 10% increase in query volume and countered predictions of reduced search…
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Entity category: technology
The Google Search Central APAC 2025 conference highlighted key trends like human-centered content, AI integration, and evolving user behaviors, emphasizing…
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Google’s AI-powered search features (GEO and AEO) still rely on traditional SEO principles, requiring no major strategy overhauls for marketers.…
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Alphabet executives avoided discussing the impact of AI Overviews on click-through rates and conversion, suggesting internal awareness of a trend…
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