To demonstrate social media's business value, marketers must shift from vanity metrics to measurable outcomes that align with revenue and…
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Gen Z is transforming higher education marketing by demanding authentic, peer-driven content on platforms like TikTok and YouTube, replacing traditional…
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X is testing a new feature to highlight posts that resonate across ideological divides, building on its Community Notes system…
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Microsoft launched a free AI-powered video creation tool in the Bing app, using OpenAI's Sora technology to convert text prompts…
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Hollywood mogul Jeffrey Katzenberg invested in Creatify, an AI startup that automates video ad creation for social media through its…
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Meta Ads offer a powerful, underutilized opportunity for lead generation through diverse ad formats tailored to different business models, including…
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Explore the dynamic world of SEO! Discover how to enhance your website's technical foundation, build authentic connections through author entities,…
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Meta is developing an AI system to automate up to 90% of product risk assessments for platforms like Instagram and…
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Meta is reorganizing its AI division into two specialized teams to boost innovation and competitiveness without cutting jobs. One team…
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VUZ secured $12 million in pre-Series C funding led by IFC to expand its immersive 360-degree video platform in emerging…
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