Gen Z

Entity category: People

Business

Evergreen Content: Why Classics Dominate FAST Channels

Classic content is thriving on FAST platforms, blending nostalgia with modern curation to attract audiences seeking both familiarity and novelty.…

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BigTech Companies

Prime Members Get $450 in Freebies Before Prime Day 2025

Amazon Prime members can access over $450 in free perks and exclusive deals before Prime Day 2025, including streaming subscriptions,…

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Artificial Intelligence

AI Adoption Stalls Due to Lack of Training and Support

Frontline workers face AI adoption challenges due to insufficient training (only 35% receive adequate training), limited tool access, and weak…

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Artificial Intelligence

3 Signs You’re Ready to Launch, Quit, or Pivot Your Business

Gen Z is prioritizing real-world connections over digital overload, with 95% wanting to explore online interests through in-person events, making…

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AI & Tech

Gen Z Job Market Shifts Due to AI, Says LinkedIn COO

The job market is transforming as AI redefines entry-level roles, automating tasks like research and presentations but creating new opportunities…

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Entertainment

43% of Gamers Skip GPU Upgrades to Afford Rent

Nearly half of PC gamers (43%) are delaying or canceling GPU upgrades to afford essential living costs, reflecting financial pressures…

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BigTech Companies

Tinder Introduces Double Date Feature for Couples

Tinder introduced "Double Date," a new feature allowing users to team up with friends to match with other couples, aiming…

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BigTech Companies

Zines Are Making a Comeback Against Social Media

Zines are resurging as a tangible, authentic medium for creatives to connect, blending analog traditions with modern networking, as seen…

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Artificial Intelligence

15 Years of AR Innovation: Augmented World Expo With Ori Inbar

Augmented reality (AR) has transitioned from niche to mainstream, with Snapchat's Spectacles showcasing practical consumer applications like real-time pool shot…

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Entertainment

Why Is WNBA Viewership and Fan Engagement Surging?

Women's basketball is seeing record-breaking popularity, with the 2023 NCAA women's championship outdrawing the men's for the first time and…

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Business

Gamers & Experts Drive Brand Growth in the Creator Economy

Gaming platforms and digital creators are helping brands authentically engage Gen Z through esports and social communities, with strategic influencer…

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Business

7 Top UK Influencer Marketing Campaigns to Inspire You

Influencer marketing effectively blends authenticity with promotion, with 32% of Gen Z users choosing platforms based on influencer presence, highlighting…

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Artificial Intelligence

Gen Z Reshapes Higher Ed Martech Stacks for the Future

Gen Z is transforming higher education marketing by demanding authentic, peer-driven content on platforms like TikTok and YouTube, replacing traditional…

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Artificial Intelligence

Rumi Secures $4.7M to Transform Media With Interactive AI

Rumi, an AI-powered media platform, secured $4.7 million in pre-seed funding to transform passive streaming into an interactive, rewarding experience…

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BigTech Companies

TikTok Offers $1M Ad Credits to Support U.S. Small Businesses

TikTok is offering $1 million in ad credits and resources like webinars and in-person events to help U.S. small businesses…

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BigTech Companies

Fizz Sues Instacart & Partiful Over App Trademark Infringement

A social media startup, Fizz, is suing Instacart and Partiful for trademark infringement, alleging they copied its brand name to…

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Digital Marketing

Creator-Led Content Marketing Dominates Search Trends

Creator-led content now dominates search behaviors, reshaping how brands connect with audiences by prioritizing authenticity over traditional advertising. Consumers increasingly…

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Business

Buzzy Investing App Dub Raises $30M in Series A Funding

Dub, a fast-growing investment platform, raised $30 million in Series A funding, bringing its total capital to $47 million, validating…

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Digital Marketing

Bridging Generations: Marketing Strategies for the Gen Beta Era and Beyond

The digital landscape is constantly evolving, and with it, the way we consume content and interact with brands. Marketers need…

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