Demand Gen campaigns

Entity category: technology

Newswire

Google Ads Integrates Checkout on Merchant with Demand Gen Campaigns

April 25, 2025
Close-up of a smartphone displaying the Google Ads app icon and text on a blue background.

Google has expanded its Checkout on Merchant feature to include YouTube In-stream ads, broadening its reach beyond Performance Max and…

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Newswire

Google Launches Beta for New Demand Gen Channel Controls

April 24, 2025
Close-up of a computer screen showing the Google Ads interface with a button that says 'Create campaign'.

Google has introduced beta channel controls for Demand Gen campaigns, offering advertisers enhanced control over where their visual ads appear…

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