C-suite

Entity category: concept

The AI Divide: Why 70% of Media Campaigns Haven’t Evolved (And How the Other 30% Are Winning)

June 29, 2025

Stylized illustration of a robot interacting with futuristic data displays, while figures in suits dance in the background.

Despite all the AI buzz, 70% of companies still haven't cracked AI in media campaigns. The biggest barriers? Data chaos…

Artificial Intelligence

AI Adoption Stalls Due to Lack of Training and Support

June 27, 2025

A person rests their head on a desk between two laptops with bright orange screens, overwhelmed by work.

Frontline workers face AI adoption challenges due to insufficient training (only 35% receive adequate training), limited tool access, and weak…

Artificial Intelligence

Boost Your PPC Campaigns with CRM Data Insights

April 25, 2025

3D & 2D charts compare K-means & K-modes clustering. The 3D plot shows color-coded data clusters; the 2D chart segments data by company size, industry, and job title.

CRM data, particularly from B2B (job titles, industry, company size, revenue) or B2C (age, gender, location, product preferences, CLV), is…