Ad Manager

Entity category: PRODUCT

BigTech Companies

Google Drops Ad Manager Pricing Rules Amid Antitrust Pressure

Google has reversed a 2019 policy, allowing publishers to set different minimum bid prices for Google's own ad demand versus…

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AI & Tech

Google’s AI Automates Ad Reviews, Reporting & Support

Google is rolling out AI-driven updates across its advertising platforms to automate brand safety, generate reports, and provide help, reducing…

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BigTech Companies

Google Shifts from Blocking Ads to ‘Authorized Buyers’ Control

Google is replacing its "Ad networks" feature with a new "Authorized Buyers" system in AdSense and Ad Manager, giving publishers…

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BigTech Companies

Google: DOJ Ad-Tech Fixes Risk Harming Publishers, Advertisers

Google is resisting the DOJ's push to divest its Ad Manager, arguing it could harm publishers and advertisers by increasing…

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