search advertising

BigTech Companies

Google Adds Video Ads to Search, Shopping & Image Results

Google has launched shoppable video ads in search, shopping, and image results, enabling brands to engage users earlier in their…

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Artificial Intelligence

Google Explains Ad Placements in AI Overviews

Google clarified ad placements in AI Overviews, allowing ads above/below or within the content but not simultaneously in both positions.…

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Artificial Intelligence

Google Execs Warn of Inevitable Search Traffic Drop

Google executives predict a decline in traditional search traffic as users shift to AI tools like Gemini and ChatGPT, posing…

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Artificial Intelligence

Google’s ‘People Also Consider’ Ads Spark Privacy Concerns

Google's latest search experiment has raised eyebrows among digital marketers and privacy advocates alike, with a new "People Also Consider"…

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