Digital Advertising

The U.S. Department of Justice has concluded an antitrust trial against Google, seeking structural divestiture of its ad exchange and…

Google has enhanced Performance Max reporting with greater transparency, including asset segmentation by device, time, and networks, plus a new…

YouTube is reinstating channels previously banned under old COVID-19 and election rules, marking a major shift in moderation toward free…

Microsoft Ads has introduced Supplemental Feeds globally, allowing merchants to update specific product details without resubmitting entire catalogs, enhancing flexibility…

Google will introduce a monthly release cycle for the Google Ads API starting in 2026, providing more frequent updates and…

Google introduced Veo AI for advanced content creation, including image-to-video conversion and AI outpainting, streamlining dynamic ad production. AI-powered Product…

Jerry Dischler, a key Google advertising executive, has left the company after nearly 20 years, marking the end of a…

In a recent interview with Stratechery's Ben Thompson, Meta CEO Mark Zuckerberg outlined a bold vision poised to revolutionize the…

Sitelinks are additional links in Google Ads that direct users to specific pages on your website, enhancing ad visibility and…

AI is now a practical toolkit in email marketing, transitioning from a futuristic concept to a key component in campaign…

The email marketing landscape has evolved to include standalone tools, integrated marketing clouds, and cross-channel innovators, focusing on sophisticated data…

Rumors of email marketing's death have been greatly exaggerated, reappearing with predictable regularity only to be disproven by market reality.…

Email marketing remains a reliable and evolving channel, influenced by data privacy changes and advancements in AI. DigitrendZ Blog references…

In a surprising turn of events, Google has announced that it will no longer phase out third-party cookies in its…