Sam Altman: No ChatGPT Ads Planned, But Not Ruled Out

▼ Summary
– Sam Altman described ChatGPT Pulse as his favorite recent feature launch during OpenAI’s DevDay Q&A session.
– Pulse personalizes ChatGPT by learning from user transcripts and connected apps to provide daily customized updates.
– The feature offers various personalized services like workout routines, language lessons, and restaurant suggestions.
– OpenAI executives discussed potential advertising in Pulse but confirmed no concrete plans currently exist for implementation.
– Pulse was initially intended for all users but was limited to Pro subscribers due to its high computational demands.
During a recent Q&A session at OpenAI’s DevDay, CEO Sam Altman shared his enthusiasm for the newly launched ChatGPT Pulse, calling it his “favorite feature we’ve launched in a long time.” While he confirmed there are no immediate plans to integrate advertising into the platform, Altman did not dismiss the possibility of future ad inclusion, particularly within the Pulse feature.
ChatGPT Pulse represents OpenAI’s latest effort to personalize the user experience. This innovative tool enables the chatbot to learn from user interactions, including transcripts and connected applications like calendars and email. Overnight, it conducts research on the user’s behalf, delivering a tailored daily summary each morning. These updates might include personalized workout plans, language lessons, news digests, or even dining suggestions for an evening out. The overarching goal is for individuals to start their day by engaging with ChatGPT, making it a central part of their daily routine.
OpenAI executives acknowledged they have discussed the potential for advertising within Pulse. However, Altman emphasized that there are “no current plans” to implement ads in a concrete manner. He expressed a personal appreciation for the relevance of Instagram ads, hinting that similarly targeted advertisements could someday appear in Pulse if they prove genuinely useful. Initially, the team intended to release Pulse to all users, but its significant computational demands necessitated a limited rollout to Pro subscribers.
Altman explained the company’s cautious stance toward advertising, stating, “To the degree we can find cool things to do that actually seem helpful to users… maybe there’s something to do there, but as has been clear, we approach ads with great caution.” This careful approach reflects OpenAI’s commitment to maintaining a positive user experience while exploring potential revenue streams.
(Source: The Verge)