Prophet

Entity category: ORGANIZATION

Artificial Intelligence

Top MMM Tools Compared: Meridian vs. Robyn vs. Orbit vs. Prophet

The marketing mix modeling landscape now includes powerful open-source tools like Google's Meridian and Meta's Robyn, which are comprehensive, production-ready…

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Artificial Intelligence

Cracker Barrel’s Rebrand: A B2B Marketing Lesson

The Cracker Barrel rebranding backlash was largely driven by coordinated bot activity, not organic public opinion, with nearly half of…

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